Be authentic, be different, be yourself.

Orange Mantra has adopted a flexible project management methodology that can be tailored to fit any type of development project undertaken. Your business, brand and goals are unique. So are the answers to your problems. We help put those answers into action.

Our approach to creating the perfect website. It all starts when we get that first call from you. We are very friendly and approachable and no question or idea is dismissed out-of-hand. Feel free to contact us even if you just have an idea you want to talk about.

You may have lots of questions like: “how much does it cost?”, “can you build me a website like Facebook?”, or “how quickly can you turn around a project?”. All these types of questions will be answered in the initial stages of our relationship with you. We like to take your ideas and work with you to make them even better.

We work closely with our clients, realizing the key to success is to fully understand the business model and brand. We identify and hone key messages and individual marketing needs (and weave these seamlessly into your SEO campaign). We always strive to exceed expectations and that’s why we have formed so many lasting client relationships.

We believe in asking lot of questions.
We want to know more. It begins with knowing more about your company, your brand and your target. We also want to learn about the category and competition. It helps us gauge the playing field—where we should play and what we should avoid. Digging deep leads us to the insights which enable us to create unique opportunities for our clients.

We’ve developed a proprietary process for conceptualizing, planning, and executing solutions to complex business problems. We draw on skills in business strategy, marketing and branding, technology, and user-centered design. Our process includes five phases, keeping clients informed of progress and ensuring success.

Orange Mantra Process


Understanding your business and your brand is the critical first step. We work with you to clearly understand your immediate needs and long-term goals, the competitive landscape, and your operating and technical environments. We agree on your business objectives and create a strategic plan of action. We define how the success of the project will be assessed. We also establish project scope, budget, and a detailed work plan.


What will the solution be? Who will use it and how? What will it do? How will it work? What will it look like? Once we agree on project objectives, we define the functional, technical, and creative requirements. We document them and work with you to refine them. We also build a demo or prototype to test our concept.


Once structural basics are in place, we complete information, interaction, and interface design. We develop content and refine the technology architecture. The process is iterative, and facilitated by our project extranet. The result is a working prototype of the deliverable, ready for usability testing and refinement.


We now build the final product. If required, we integrate the solution with your existing systems. We test and quality assure the deliverable and make sure you understand how to manage and maintain it.


For a period after launch, we’ll monitor and analyze how the solution performs against the success criteria we defined in the Clarify phase. We also complete documentation for the project and present our thoughts on how to approach the next generation of the solution. We can also design and execute a marketing and promotion plan, conduct training sessions, or help staff your organization to support the new solution.

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