{"id":19662,"date":"2023-10-26T09:24:06","date_gmt":"2023-10-26T09:24:06","guid":{"rendered":"https:\/\/www.orangemantra.com\/blog\/?p=19662"},"modified":"2025-07-25T13:08:48","modified_gmt":"2025-07-25T13:08:48","slug":"ai-video-analytics","status":"publish","type":"post","link":"https:\/\/www.orangemantra.com\/blog\/ai-video-analytics","title":{"rendered":"Why AI Video Analytics Is Essential for Modern Surveillance and Business Intelligence"},"content":{"rendered":"<p><span data-contrast=\"auto\">We are a part of the digital era where everything is under virtual surveillance. The information gathered from video cameras and surveillance cameras has gone to next level and is not limited to human analysis. Several emerging technologies are available to get insights from large volume of video data. <\/span><span data-contrast=\"auto\">In the past few years, <\/span>AI video analytics<span data-contrast=\"auto\">, or intelligent video analytics, has become a mainstream data management process for different industries. So, thanks to AI deep learning and AI-powered video analytics, monitoring and data extraction have become automated tasks that were earlier performed by humans.<\/span><\/p>\n<p><span data-contrast=\"auto\">So, recent improvements in video analytics have played a vital role for agencies to monitor traffic jams and share alerts in real-time. In addition, video analytics helps to keep a check on the customers\u2019 flow in retail stores for higher engagement.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">In this blog post, you&#8217;ll come across the basic concept of AI video analytics, its definition, real world usage to gain valuable insights when implementing in your organization.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2><strong>Introduction to AI Video Analytics\u00a0<\/strong><\/h2>\n<p><span data-contrast=\"auto\">AI-Based Video Analytics is the process of deriving actionable insights from digital video data gathered. This advanced technology simplifies and eliminates the burden of repetitive tasks, performed by humans. AI is really helpful to observe data as well as analyze large volumes of videos to detect, and identify specific objects. However, in simple words, Artifical Intelligence video analytics is a tool helpful for humans in analyzing video content, and perform automated decisions depending on the observations done on the data collected.<\/span><span data-ccp-props=\"{}\"> Also, it is helpful for machine learning video analysis, real-time data tracking, and automated video monitoring by increasing efficiency.\u00a0\u00a0<\/span><\/p>\n<h2><img decoding=\"async\" class=\"alignnone size-full wp-image-19668\" src=\"https:\/\/www.orangemantra.com\/blog\/wp-content\/uploads\/2023\/10\/50.png\" alt=\"Technology Stack for Video AI\u00a0\" width=\"1164\" height=\"640\" \/><\/h2>\n<h2><strong>Technology Stack for Video AI\u00a0<\/strong><\/h2>\n<p><span data-contrast=\"auto\">Video analytics requires skills, time and is a challenging job as a whole. A video needs to be checked frame by frame, and every frame needs proper image processing to get insights. Here, AI video analytics plays an important role by simplifying the data with the help of AI to process it at shoter phase of time. Also, there are multiple libraries needed by video analytics software for image processing. These tools enable real-time insights and enhance the performance of intelligent video surveillance systems.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:420,&quot;335559991&quot;:420,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><strong><a href=\"https:\/\/opencv.org\/\" target=\"_blank\" rel=\"noopener\">OpenCV<\/a>&#8211;\u00a0 It<\/strong><span data-contrast=\"auto\"> is a free to access Machine Learning library developed for Image recognition and processing.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf06c\" data-font=\"Wingdings\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:420,&quot;335559991&quot;:420,&quot;469769226&quot;:&quot;Wingdings&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf06c&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><a style=\"font-weight: bold;\" href=\"https:\/\/www.tensorflow.org\/\" target=\"_blank\" rel=\"noopener\">TensorFlow<\/a>&#8211; It <span data-contrast=\"auto\">is also a machine learning library developed by Google to keep a check on the high precision objects.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<h3><img decoding=\"async\" class=\"alignnone size-full wp-image-19666\" src=\"https:\/\/www.orangemantra.com\/blog\/wp-content\/uploads\/2023\/10\/Frame-19-1.png\" alt=\"AI Video Analytics processing involves three key tasks\" width=\"2328\" height=\"1280\" \/><\/h3>\n<h3><strong>AI Video Analytics processing involves three key tasks:\u00a0<\/strong><\/h3>\n<h4><strong>1. Object Detection\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">This steps identifies an object in an image through computer vision. It simply count items in a scene using the identification and localization method. Later it register their accurate positions, by marking them.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>2. Object Recognition\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">In this step computer vision is used to recognize objects in video recordings. The key objective of <\/span><strong><a href=\"https:\/\/www.orangemantra.com\/services\/machine-learning\/\" target=\"_blank\" rel=\"noopener\">machine learning <\/a><\/strong><span data-contrast=\"auto\"> is to recognize object. We can instantly spot characters, things, and other critical information while humans simply watch a film.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>3. Object Tracking\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">This involves objects tracking as they travel through multiple frames within a computer vision. In a game of soccer, items are majorly the humans, but with <strong data-start=\"1711\" data-end=\"1740\">real-time video analytics<\/strong>, the system also tracks other dynamic objects in motion, but they are also the creatures, cars, or other objects.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><strong>Industrial Implementations of AI Video Analytics\u00a0\u00a0<\/strong><\/h3>\n<p><span data-contrast=\"auto\">There are several industrial applications of AI Video Analysis. Some are discussed below.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>1. Healthcare\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">AI video analytics can be used to identify whether a patient is given proper treatment or not according to their needs. Moreover, it can be used to manage hospital resources and reduce patient wait times while offering direct entry to the emergency ward.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Mental healthcare is also improved with video analytics performed through AI. Patients facial expressions, and body posture can be analyzed to assist experts in the treatment. AI simply detect emotions on the basis of body language, offering accurate information that can help to plan a treatment.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>2. Transportation\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">AI video analytics is a real game-changer for transport management. It is helping to build smart cities by monitoring traffics to control jams, reduce accidents and ensure safe pedestrian movement.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">AI video anlytics can be used to adjust traffic light systems to monitor traffic movement. It is useful in dangerous situations like vehicle stopped in an unauthorized space, vehicle moving in the wrong direction, or any accident. In case of an emergency, these systems collect the reason of accident.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>3. Retail\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">It can be used in retail stores to monitor visitor movement, manage crowd and move them to vacant areas for higher engagement and sales.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A lot of actionable data can be collected for your retail store using AI based video analytics for real-time processing. It majorly includes number of customers, their interests, duration of visit, and body language. All of this data is collected to make informed business decisions like product addition, resource allocation according to the day of the week, season and holiday. Retailer have proper information about who their customers are, when they are planning to visit the store, and what engage them once inside.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>4. Security\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">Security is an important aspect for every organization whether public or private. Hence, AI for video security and license plate recognition plays a major role in real-time to identify persons and vehicles doing illegal activities. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Crowd management is another crucial advantage of having AI video analytics for the security systems. Security is important for places like shopping malls, hospitals, stadiums, and airports. These AI tools can keep a check on the crowd count in real time and share alerts when limit is reached. They can also help to detect movement in unwanted or prohibited places for crowd management.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>5. Sports \u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">Emerging technologies have made a strong impact in the sports industry as well. From soccer coaches, trainers, athletes to beginners, everyone is making use of data to enjoy desired results.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">AI can be used to generate match statistics like ball possessions and number of passes. This information can be used to understand the team&#8217;s performance. Studies have shown the importance of ball possession in FIFA matches, concluding that teams have won matches with more ball possession.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h3><img decoding=\"async\" class=\"alignnone size-full wp-image-19667\" src=\"https:\/\/www.orangemantra.com\/blog\/wp-content\/uploads\/2023\/10\/Frame-20.png\" alt=\"Top Use-Cases of Video AI\u00a0\" width=\"2328\" height=\"1280\" \/><\/h3>\n<h3><strong>Top Use-Cases of Video AI in 2023<\/strong><\/h3>\n<p><span data-contrast=\"auto\">Some are the major use cases of video analytics for better implementation.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>1. Face Recognition\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">This technology identifies a human face from a database of digital faces. It is basically used to verify users via an ID verification services. This identify an unauthorized person trying to access some premises or data center. Some organizations are using facial recognition AI and Generative AI<\/span><span data-contrast=\"auto\">\u00a0to check whether a person is authorized to access specific facility.\u00a0\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Face recognition works on algorithm by keeping a check on the face color, size, eyes and more. All are combined by encoding the information derived from the image. It tracks to manage authorized\/unauthorized persons. An alert is shared with authorities, when a person is detected, whether it is permitted or not in a zone.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>2. Behavior Detection\u00a0\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">Behavior detection detect the person&#8217;s behavior towards another person. Also, it sends an alert if found it is harmful to another person or an object. Office space uses AI video analytics to detect how a person in the workplace. It is used to monitor people coming from outside for meetings, interviews or work related. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">It becomes simple to keep a check on how they behave in the workplace or can do any harm to the place through the detection system. If any illegal activity is performed, the system will provide real-time alert to authorities.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>3. Person Tracking \u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">Person Tracking has become simple than before with the presence of <\/span><strong><a href=\"https:\/\/www.orangemantra.com\/services\/emerging-tech-solutions\/\" target=\"_blank\" rel=\"noopener\">emerging tech solutions<\/a> <\/strong><span data-contrast=\"auto\">like<\/span> <span data-contrast=\"auto\">AI. It includes the method of tracking a person across different frames. It begins with the identification of possible detection in a frame and provide ID to them.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Another objective behind the people tracking is if the person is an outsider for the office space so by providing him the ID, you can properly track its activities. ID can be used track the person in a building, and you can keep a check where is the person and what he\/she is doing.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>4. Crowd Detection\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">Crowd detection have drawn severe attention in the last few years because it actually requires a broad range of AI applications. In addition, to the surveillance work, crowd detection also present in the movies, TV shows, and personalized videos. <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Crowd detection is challenge because several people are assembled with frequent and heavy closure. To ease this process, AI can detect, track, and identify crowd for better management.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h4><strong>5. Time Management\u00a0<\/strong><\/h4>\n<p><span data-contrast=\"auto\">It supports a business to properly analyze the presence and time management of the person in a specific building premises. The authorities are shared proper alerts when a person has a period of job left. The system has proper records about the person&#8217;s activity or record. Moreover, when a person works overtime, an alert is shared to the system and authority. It will simply keep a proper check on the number of persons exceeding time limit.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h5><strong>Wrapping Up\u00a0<\/strong><\/h5>\n<p><span data-contrast=\"auto\">Finally, AI Video analytics is an invaluable asset in helping us to manage different and critical tasks. There are multiple industries leveraging benefit from this remarkable technology. In the last few years, the complexity of potential applications has seen a surge.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">From smart cities, traffic management, security controls in hospitals and airports, to crowd management at shopping centers has become streamlined with AI. The video analytics enables processes to be more effective and less tedious for humans, and less expensive.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">We hope this post has helped you to better understand what video analytics is all about, the technology stack involved, use cases and how it works. If you are looking to leverage\u00a0<\/span> <strong><a href=\"https:\/\/www.orangemantra.com\/services\/artificial-intelligence\/\">AI development services<\/a><\/strong> <span data-contrast=\"auto\">in your organization to automate processes and enjoy valuable insights, reach to a professional AI development service provider.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\"> This improves crowd analytics using AI in public and private spaces.<\/span><\/p>\n<h2><strong>Frequently Asked Questions\u00a0<\/strong><\/h2>\n<h3><strong>Q. Can I hire a dedicated AI development team for my project?\u00a0 \u00a0<\/strong><\/h3>\n<p><span data-contrast=\"auto\">Yes! You can hire a single AI developer or a full team to work on your project. We offer different choices to satisfy the project demands.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><strong>Q. What is the cost to build a AI video analytics platform? \u00a0<\/strong><\/h3>\n<p><span data-contrast=\"auto\">The cost to create depend on the specifics, complexity, and application features. For a precise price, connect with our experts for complete details of your project.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><strong>Q. Will I get the source code after deployment? \u00a0<\/strong><\/h3>\n<p><span data-contrast=\"auto\">Absolutely! Once your project is completed, you will be the complete owner of the custom source code developed by the AI developers.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are a part of the digital era where everything is under virtual surveillance. The information gathered from video cameras and surveillance cameras has gone to next level and is not limited to human analysis. Several emerging technologies are available to get insights from large volume of video data. In the past few years, AI [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19669,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[959],"tags":[],"class_list":["post-19662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-artificial-intelligence"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v22.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Proven Steps to Use AI Video Analytics for Retail, Security &amp; More<\/title>\n<meta name=\"description\" content=\"Follow proven steps to apply AI video analytics across sectors like retail and transportation using smart tools, machine learning, and facial recognition.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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