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Building a Scalable eCommerce Solution for a Confectionery Brand

The Story

Our client Choko La is a pioneer in introducing pure couverture chocolates to India. The company is known to introduce beautifully handcrafted premium chocolates using superior quality ingredients from around the world. They successfully introduced a culture of consuming bespoke chocolates and desserts. The company has grown by leaps but looking for a scalable E-commerce solution for business expansion. Choko La partnered with OrangeMantra to migrate their website from WordPress to Magento for a fast-paced and streamlined website. Initially, we migrated their website and made necessary changes with innovative features including conditional order management.

Challenge

The company wanted to make its eCommerce website more scalable and intuitive. Their goal was not just to make the site more dynamic but also to enhance visibility on the web. OrangeMantra’s team of developers migrated the website to Magento CMS to align with client vision and eliminate sluggishness. The major challenge was to migrate from WordPress to Magento CMS and integrate conditional-based order management.

Solution

Our experienced Magneto developers migrated the existing WordPress website to the next-gen, scalable, and UX-rich Magento eCommerce platform. We built an eCommerce site comprising any array of user-focused features. The new Choko La is an easy-loading website and has a clutter-free interface. Using the platform, the company can seamlessly handle time- and location-based confectionery orders. Our team also developed trends-driven strategies to increase Choko La’s digital presence.

Results

OrangeMantra designed and developed a scalable Magento-based eCommerce website for the leading confectionery brand. A successful migration was the initial result of the scalable development process. Good branding and visual appeal resulted in market penetration and share. Online sales improved, making a remarkable boost in the brand’s recognizability and visibility on the web.

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