Design & Development of an Online Selling Platform for a Leading Furniture Brand
Overview
Our client, Akiba is a Gabon based global interior design, architecture, and bespoke residential and commercial furniture manufacturer. The company has multiple retail stores, factories, and design studios to serve demands of global market. Unlike traditional eCommerce operations, client need a unique business model that isn’t possible with standard eCommerce solutions. They need an online store to represent every location they cater to in multiple languages and currencies. The client partnered with OrangeMantra to build online selling solution that help them to attract prospects, boost sales and retain existing customers.
Retail & FMCG
eCommerce Solutions
Our Process
Furnished with deep analysis of the client’s brand and its values, goals and audience, we got to work on a bespoke Shopify platform. We’ve made luxury feel much more approachable with simple, streamlined navigation that allows users to explore products for their entire home on one site. The products are served in an approachable format to help customers to buy their dream interior in a few clicks. Overall, it’s a stylish, secure site that enables the user to get where they want to quickly. We also implemented the Wishlist feature, an intuitive module that allows users to save and return to their favorite items when they access to website. Merchants can run personalized marketing campaigns, based on shoppers’ activity. This results into more conversion and sales.
Conceptualization
Document all parameters of the project, including design decisions, code structure, and competitor analysis. Developed technical documentation for client and non-technical documentation for end-users.
Design
Created wireframes to outline the structure and layout of the client website. Build prototypes to analyze the user interface and interactions. Implemented feedback from stakeholders to refine the design and overall look and feel (UI).
Development
Write code based on the approved technical design and specifications with proper coding standards and best practices. Use Git to monitor changes and manage collaborative development in well-documented manner.
Deployment
Deployed the eCommerce platform at client server by deep testing and eliminating all performance and security concerns. Moreover, provided real-time support to address troubles with website performance.
