Our client, Samvedna, a mental health organization, recognized the growing demand for accessible and personalized mental health care. They aimed to build a web platform that could connect users with a diverse range of mental health resources, tools, and professionals, meeting their specific needs. There has been a growing awareness of mental health and the requirement for personalized care services. The primary objective was to build a user-friendly platform that serves individuals looking for services to support their mental well-being. OrangeMantra helped Samvedna with their business need by building a professional web portal.
Healthcare, Professional Services
Web Solutions
The client partnered with our team to develop a web portal. Our team performed multiple sessions with client to gather requirements, market behavior and overall competitor analysis. Build a scalable and modular platform to accommodate future updates and overall expansions. Laravel was the framework opted to ensure responsiveness, speed, and reliability. Developed an intelligent algorithm to suggest relevant mental health resources, articles, and other activities. Incorporated machine learning models to adapt recommendations depending on user touchpoints and feedback.
Our team performed deep research on mental health trends, user needs, and personalized care services. Analyzed existing service offerings to identify strengths and weaknesses.
Web developers focused on the detailed user personas showcasing different demographics, mental health challenges, and requirements. With personas, our team designed and developed a user-centric approach.
Connected with UI/UX designers to build a visually appealing and engaging interface. Added features of progress tracking, goal setting, and interactive tools to improve mental health.
Our team experts build a strategic launch plan, comprised of targeted marketing campaigns to grow brand awareness. Collaborated with mental health advocates, influencer, and experts for promotion.
Lack of personalized system resulted into minimum user engagement. They need a system that customizes mental health resources depending on the individual user profiles, preferences, and overall requirements.
Building an intuitive and engaging user interface to encourage users for participation was a real challenge. Bringing personalized services for higher engagement for a new brand was challenging.
The personalized mental care services web portal helped Samvedna to get desired number of users for their services. The platform was equipped to address the evolving needs of individuals seeking tailored support for their mental well-being. The presence of user-centric design, security, and the integration of a professional network, helped with the improvement of mental health.
Positive user feedback on the personalized recommendations and user-friendly interface helped in brand expansion and user engagement.
Client experienced increased user engagement and retention rates compared to traditional mental health platforms.
Growing network of mental health professionals and satisfied users helped in brand overall growth in competitive digital landscape.
