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Search Engine Optimization of a Leading Restaurant Supply Store

Project Highlights

Jean’s Restaurant Supply is the leading restaurant supply store in the USA. It distributes a wide array of food service and industrial products including equipment, foodstuffs and industrial packaging. Being a successful business owner, the client was looking to grow its website organic traffic and conversion rate. The client selected OrangeMantra as a partner in this journey of digital improvement and business growth.

Project Highlights
challenge
Business Challenges

The client works hard to deliver a positive customer experience and elevate its working environment. That’s why they need a way to connect with customers and convey their services to target audience. They were looking for an improved business performance, and need SEO strategy to target local markets. Being a successful venture, they need to work on the idea and integrate into the website for desired outcome.

Technology Solution

The digital success roadmap drawn up collaboratively by OrangeMantra and Jean’s Restaurant envisages a future-ready SEO technique for the latter’s brand visibility. Our team focused on addressing technical issues such as website loading speed, SSL, mobile friendly. Worked on core web vitals and set up google analytics. Even analyzed competitors website and added relevant content. Further, OrangeMantra leveraged Google Analytics and keywords planner to generate actionable insights and remove the time-consuming process of finding keywords. In addition, client was able to build better engagement strategy, access new features, and deliver the business impact.

Value Delivered

Our team helped client, generate actionable insights into customer engagement pattern, peak web traffic, and bounce rate. Some other achievements were Ranked #1 for its top-priority keyword, increased organic traffic by 197%. Experienced accelerated returns, with an impressive +321% in traffic. Number of organic sessions by +18.47% and grew new users by +12.13%

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