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    WooCommerce vs Magento

    Which Platform is Better for Your Online Store?

    If you’re looking to integrate some eCommerce functionality in your existing website to grow your business, you may be overwhelmed with myriads of options that are available to choose from.

    As a leading eCommerce development company, we have been serving numerous retailers and merchants with enterprise-level eCommerce development services and solutions. When it comes to choosing the right eCommerce platform for your online store, you may come across several reviews and comparisons of different platforms. Here, we are going to highlight the key differences between WooCommerce and Magento 2 to help you decide upon the right eCommerce platform for your online store.

    WooCommerce vs Magento
    Which Platform is Better for Your Online Store?

    WooCommerce is a powerful WordPress eCommerce plugin that offers all the essential features needed to run an eCommerce store. It is suitable for all types of eCommerce business as it allows businesses to sell anything and leverage the benefits of the platform in WordPress. WooCommerce provides the best easy-to-use option for online merchants. The user-friendliness of the platform is probably the unique feature that makes WooCommerce a powerful WordPress eCommerce plugin.

    Magento, on the other hand, is a uniquely-designed platform that offers advanced eCommerce features for merchants. The software primarily consists of two plans: Magento Community and Magento Enterprise. The community plan is open source and free to download, while the enterprise edition is packed with advanced eCommerce features including premium services. The Magento 2 platform is suitable for eCommerce development companies with high aspirations.

    Let’s now jump to the WooCommerce vs Magento comparison to find out which platform is suitable for your online store.


    Find The Emerging Solutions For Enterprise Like Yours

    • Current Websites – 619,365
    • Market Share – 28.44%
    • Category Position – 1st
    • Current Websites – 69,322
    • Market Share – 3.18%
    • Category Position – 5th
    • Requires no transaction fees as it is a completely free, open-source platform
    • Requires you to choose your own web host
    • Full control over source code customization
    • Supports unlimited products
    • Thousands of free and premium themes & extensions available
    • Supported by a large, open-source community of experts
    • Remarkably easy to learn and use
    • Comes with basic security features to protect your online store
    • Plenty of helpful resources and documentation available
    • Comes with more advanced CMS capabilities than other applications
    • Highly-scalable and flexible eCommerce solution
    • Better Catalog and Product management
    • Offers extremely professional-looking and responsive web designs and templates
    • Has advanced eCommerce features
    • Provides Business-to-Business eCommerce facility
    • The Magento Community version is self-hosted; however, their premium offerings include hosting.
    • Offers plenty of useful integrations
    • Allows you to add unlimited products, including virtual products
    • Provides advanced security features and dedicated security patches to fix any vulnerability that may arise.
    • Can manage multi-website/multi-store on the same installation efficiently
    • Ideal for users having at least a basic level of web development knowledge.
    • Site Management
    • Marketing, Promotions, and Conversion Tools
    • Search Engine Optimization (SEO)
    • Order Management
    • Customer Accounts
    • Catalog Management
    • Checkout, Payment, and Shipping
    • Customer Service
    • Catalog Browsing
    • Product Browsing
    • Analytics and Reporting
    • Mobile Commerce
    • International Support
    • Stock Level Tracking
    • Alerts
    • Sales Reports
    • Product Data Panel
    • Automatic Tax Calculations
    • Geo-location Support
    • WordPress-centric User Interface
    • Integrations
    • WordPress Themes
    • Store Management
    • Mobile Apps
    • Customizable Branding

    Since WooCommerce is a WordPress eCommerce plugin, it is free to download and use.


    Magento’s community version is free to use and download; however, its enterprise edition costs around $18000 per year.


    WooCommerce is a plugin and therefore, you need to download and install it. You simply have to follow 5 steps to configure and they are straightforward and easy to handle. WooCommerce has a flattened learning curve. If you’re a WordPress user, it will be easy for you to understand. However, you need to have at least the basic knowledge of WordPress and WooCommerce


    For beginners, Magento is a bit complex as the platform itself comes with a difficult user interface to maintain. It takes time to learn and familiarize with the Magento 2 platform and therefore, it is not recommended for newbies. Hence, Magento has a steep learning curve.

    The application is suitable for a more advanced user or a Magento 2 development company as it offers all the useful features required for building a large and formidable online store.


    As WooCommerce is a WordPress plugin, we assume that its user base is familiar with the WordPress platform. If you’re already having a WordPress website, you simply need to download and install the WooCommerce plugin to set up your eCommerce store. Yes, it’s that simple and easy!


    Magento 2 installation and configuration process is a complicated process and therefore, the platform is ideal for users from larger companies or enterprises. People who are looking forward to growing their business, and are willing to spend big bucks are the suitable user group for Magento. To maintain Magento, you need to have strong knowledge and expertise and therefore, people with technical background find this platform ideal for them.


    WooCommerce offers a wide array of customizations and access to the store’s source code, which makes WooCommerce completely SEO-friendly. The best part of WooCommerce is the highest level of WordPress content integration and the availability of third-party plugins. Hence, it provides its users with specific options and unlimited SEO potential.

    In fact, according to the eCommerce Platforms research, WooCommerce scores 97/100 as for the SEO rating.


    When talking about SEO-friendliness of the platform, Magento is the clear winner in the WooCommerce vs Magento 2 battle. The platform is fully optimized for search engines and offers advanced SEO features and functionality to rank your website higher in search results. There are lots of SEO settings available in Magento including meta tags for products and home pages, canonical tags for products and categories, images optimization, SEO-friendly URLs, edits of robot.txt files, and much more.

    According to the eCommerce Platforms survey, Magento SEO scores 95/100 which is a good score.


    As WooCommerce is a WordPress plugin, you don’t need to use separate hosting for WooCommerce since it uses WordPress. Apart from that, it is a small yet efficient plugin that requires less server space and power unlike other plugins and CMS. You can even use the WooCommerce plugin with a shared web host. However, you can upgrade it later if you want.


    Unlike WooCommerce and WordPress, Magento requires a lot of server space and computational power. Having Magento stores with poor performance and speed can make you lose your potential customers. Therefore, you should consider hosting Magento on a dedicated and reliable server. However, you need to pay a good amount for hosting. We always recommend CloudwaysMagento hosting to our clients for ensuring the high performance and speed of their stores.


    WooCommerce offers help by providing a wide array of options to its users. You can get answers to almost all your questions in the given support document. Moreover, since it is part of WordPress, you get a large community of thousands of professionals across the globe who are always there to help you out with any problems. In case, you encounter an issue and you’re not able to fix it, you can submit a ticket, and a professional will resolve the problem.


    If you’re using the Magento Community version, then you will get help from the forum only. If you need dedicated support, you will have to upgrade to Magento Enterprise Edition which costs around $18000 per year. However, you will still not face any serious problem with the community version. For a common problem, you can easily find the answer from the forum.

    Key Differences Between WooCommerce and Magento

    • Cost
    • What is It?
    • Ease of Use & Learning Curve
    • Recommended for
    • Does It Require Hosting?
    • Does It Offer Extensions/Plugins?
    • Can the Platform Be Customized?
    • Does It Offer Analytics
    • Does It Provide Extensive Documentation?
    • Free
    • WordPress Plugin
    • Easy to use, beginner-friendly
    • Small-Medium businesses
    • Yes, uses WordPress
    • Yes
    • Yes
    • Yes, extensions
    • Yes
    • Freemium
    • Store Management System
    • Requires technical knowledge, suitable for professionals
    • Large, enterprise-level businesses
    • Yes, needs a dedicated server
    • Yes
    • Yes
    • Yes, out of the box
    • Yes

    WooCommerce vs Magento 2 – Pros and Cons


    • As WooCommerce is a plug-in, it adds value to your WordPress website.
    • Open-source platform and it is quite cheaper to host, with regard to certain terms.
    • Easy to learn, beginner-friendly.
    • Suitable for content-focused site.
    • Enhances the capabilities of WordPress CMS.
    • Best suited for eCommerce portals selling eBooks, podcasts, and similar products sale.
    • Large, active community support.
    • The database is not robust, hence it may be a concern .
    • You may need additional extensions which may invite bugs if they are not secure or updated.
    • Easy to learn, beginner-friendly Limited out of the box features.
    • Offers limited scalability if you have a large site.
    • No enterprise edition is available, only one version for all sites.
    • Large and annoying catalogs and lacks strong data capabilities.
    • Supported by a large community, still, you need to look for dedicated support.


    • Best suited for enterprises and offers scalability.
    • Open-source along with paid solutions.
    • A large community of world-class developers and agencies Not suitable for content-heavy sites due to its weak CMS capabilities.
    • Excellent and out of the box features.
    • Suitable for selling eCommerce products.
    • Its MVC structure offers ease of scalability.
    • Efficient order management.
    • Expensive for startups and small businesses.
    • Steep learning curve unlike WooCommerce.
    • Not suitable for content-heavy sites due to its weak CMS capabilities.
    • Large in size and requires high application maintenance.
    • You need to pay for advanced and essential extensions
    • Themes may be complex and complicated to customize
    • High overall cost levied on web hosting
    Idea Valuation

    Magento 2 vs WooCommerce – Which is the Right Choice for You?

    When comparing WooCommerce vs Magento 2, both the platforms are two different things based on the PHP coding language. WooCommerce is a plugin that works with WordPress CMS while Magento can be used as a complete eCommerce solution. When you opt for Magento 2 development, you get everything right from opening an eCommerce store to managing the store. However, Magento requires you to pay more for the advanced features while WooCommerce becomes a cost-effective solution.

    To decide between WooCommerce vs Magento 2, you should look into the key differences between WooCommerce and Magento, their pros and cons, and features to determine what will fit your business requirements and goals. If you need help in choosing the right technology or platform, our eCommerce developers are experienced enough to suggest the right option for your business.

    Are You Ready To Migrate Your Ecommerce Store?

    Whether you wish to migrate your current website from WooCommerce to Magento 2 or Magento 2 to WooCommerce, we are here to help you. Our advanced automated migration tool makes our migration process fast, smooth, and secure. We ensure higher levels of accuracy and security to cater to the needs of our global clients from various domains. We are available 24×7 to help you overcome all your issues related to your online store, so you can contact us anytime and our support team will get back to you shortly.

    Idea Valuation

    Frequently Asked Questions

    At Orange Mantra, you will definitely get something more than your expectations. Here you will not only get an experienced team of WooCommerce developers but you’ll also get a dedicated project manager for hassle-free project management.
    Magento is a large complex application that requires you to have good technical and web development knowledge to understand how the system works. We offer our dedicated Magento 2 support to our clients to help them understand the platform better so that they would not face any issue in the future.
    We always keep you in the loop throughout the project development process thanks to our dedicated project management methodologies and the use of the right tools. Besides, we are also open to connect with you on your preferred mode of communication.