Our client, Diya Online, is one of the finest and most trusted fashion wear brand since 2005. Diya’s comprehensive women’s wear edit is inspired by international runways, celebrity looks and on-trend styles. They are known to produce high-quality ready-to-wear Asian fashion collection using finest quality raw material. They wanted a complete revamp of their existing e-commerce website and Magento upgrade leveraging state-of-the-art technologies. They chose OrangeMantra to modernize their existing Magento powered website. In the starting, we upgraded the existing website to Magento 2.4 version, integrated different payment gateways with major security improvements.
Client was using the old version of the Magento CMS that required numerous fixes and a number of important security enhancements. Their payment gateway was not supporting 3DS security resulting into potential loss in sales and ROI. With lack of the latest version of Magento 2, tax calculation algorithms were not operable. Further, Diya online also wanted to establish its position as a competitive tech-savvy fashion brand infusing the traits of digitization.
OrangeMantra Magento developers upgraded existing website to Magento 2.4 version. Initially, we aimed at finding payment issues and fixing them immediately through our next-gen technology stack. We analyzed their business complexity, which helped us design a new, innovative and scalable e-commerce solution for selling wide range of wearables.
OrangeMantra’s strategic Magento upgrade services helped Diya Online enrich its existing client base and retain new clients. Integration of different payment gateways and 3DS security support resulted into significant increase in sales. Our decades of Magento CMS expertise and experience were successfully translated to offer a brand-new identity to Diya Online business.
In addition, a seamless, unified shipping platform for shoppers was deployed. Online sales were visibly higher within a few months with website revamp work. The conversion rate rose significantly with addition of multi-currency functionality. The solutions also streamlined add to cart processes for buyers.