When you think of launching an e-commerce website, the biggest decision that turns to be the game changer is the selection of the platform. Today, we find a wide range of e-commerce tools, customization opportunities the platform provides, the marketing strategies, and so forth that enhances the business from the bottom line.
Magento happens to be the most likely platform that meets these demands and move even far beyond. It has successfully laid its footprints across the web powering the merchants in online retailers and B2B shop as well. It has become one of the leading platform and a successful choice for the small start-up businesses and well-established commercial ones too.
Magento is an open source technology which offers flexibility in terms of look, content, shopping cart functions, customization, usability and thus indeed the way you do your business. One has to understand its full potential to drive benefits as it helps to sell the products in an effective manner and expand as required.
Some of the advantages you can take by using this platform for your business are as follows:
- The Magento Content Management System makes any business start right away as it is extremely intuitive to use. The merchants may edit the product page as needed and often with the information regarding details of the product, pricing, stock or image update.
- You may customize the shop to any extent and anytime as you want with the available tools and target the audience. It helps to enhance the shopping experience to the users as it comes with the number of built-in tools, add discounts and promotions to the checkout process creating up-sell and cross-sell opportunities and thus maximise the sales.
- Further, the Magento outperform the other platforms in terms of the query process time and the page load speed. This helps your e-commerce business to thrive well by outnumbering the competitors. The store could be designed according to the m-commerce market with mobile responsive template, HTML 5 capabilities and get high click-through rates.
- Magento lets you develop multiple storefronts, yet have a single backend for administration tasks, inventory management, and, so forth. These features could be used to grow the business beyond geographical boundaries.
And, mention not to say, Magento’s downtime is kept to the minimum, standard PCI data security, easy-to-install plugins so as to customize the required permissions, and, etc. There are several extensions, third-party integrations, and, community support to provide exactly you need for the target audience.
If you are interested in developing a magento e-commerce store, you may get in touch with us at www.orangemantra.com. In addition to e-commerce website development on Magento, we provide hosting services, Magento extensions, and Magento apps development for your e-store and help you stand distinct from the crowd in the global commercial centre.