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Website Builder vs. Web Designer – Tips to Choose the Right Way for Your Website

Web development company

In a virus-ravaged world, having a website has become more crucial than ever. Since normal life seems to be on the other side, businesses must rely more heavily on the internet to keep the wheels rolling. A well-designed website is key to succeeding in the ever-expanding and intensely competitive world of the internet. But how do you get there? How best to design a website that takes you to the desired goals? Should you use a website builder or hire a web designer?

This blog will answer all these questions and many more. Keep scrolling to get all the answers and tips to use the right website design method.

For starters, you have three different ways to build a website for your business or organization:

  • Use a website builder and build the site on your own.
  • Hire a website designer or web design company.
  • Take a hybrid approach: get a website template customized by a designer.

Before you think further, determine your specific needs. That’s the most important thing you need to do before choosing any specific way of developing a website. A lot depends on your individual needs. You must set your expectations and goals clear. Whether you need a results-oriented website or a simple site just to make online presence; you could also be looking for a site to launch your online business. All these unique requirements demand different web design approaches for the best results. Let’s dig into the aforementioned web designed approaches to find out what’s most suitable for you.

How Does a Website Builder Work?

A website builder is a tool that enables you to build your website using pre-developed templates. You don’t have to design anything or write code for building your website. Website builders offer a diverse range of design templates themes to choose from. Some of the most popular website builders are Wix, Squarespace, Weebly, and Shopify. 

Website builders are available both as online and offline platforms. On an offline platform, once you have built the design elements of your site, you can upload the files from your computer to a web host. You then need to publish and finish the product online. And, voila, your website is live!

Online website builders enable you to complete the web design process online. You just need an internet connection and a browser. Wix and Squarespace dominate this arena of website design.

What Does a Web Designer Do?

A web designer (or website designer) is a graphic designer who can design your website from scratch. When you hire dedicated website designers, you don’t have to stay within the limits of pre-built templates. A web designer can develop a highly customized website according to your specific needs. 

When it comes to hiring web designers, you can either hire a freelance professional or hire a web development company according to your needs. Hiring a company or agency gives you the advantage of having an entire team of designers, developers, testers, and content specialists, among others.

The Hybrid Approach to Web Design 

This method of designing a website is becoming increasingly popular among businesses, especially small and medium enterprises. If you want a personalized look but don’t want to spend a substantial amount of money, this approach works best for you. The availability of services like Squarespace web design makes it easier to get a customized website.

WordPress web design is one of the most widely preferred offerings when it comes to choosing a hybrid approach. WordPress also one of the top content management systems used in website development. You can hire a web designer or contact a website design company and ask for customizing your favorite template or theme. Be it designing a WordPress website or a Shopify eCommerce website, the hybrid approach works perfectly.

Advantages of Hiring a Web Designer

If you are planning to capitalize on your website to expand business or increase sales, most experts would suggest you hire dedicated web designers. This helps you to create an impactful design that reflects your brand identity. Professional designers can create the look and feel on the website that a website builder can’t. Web design is one of the most creative undertakings in the digital space. And when it comes to creativity, tools (website builders) can never surpass human skills. That’s one of the most fundamental reasons to choose a website designer if you need a personalized website. Here are some of the most striking advantages of hiring a website designer rather than using a website builder.

Design consistency & brand identity

A web designer or a web design company would help you maintain consistency in the look and feel of your website. A designer makes sure that the design reflects the brand identity of your businesses across all channels and platforms. Be it the company logo, business cards, or your website, your brand identity remains consistent. This is something a website builder cannot easily deliver.

Unique design that stands out from the crowd

The web is an increasingly overcrowded space. If you cannot stand out from the crowd, you may never reach the target audience. A website builder might create an attractive site for you. But that design is likely to be similar to a zillion other websites. When you hire web designers, they create designs that are unique. The uniqueness and richness of the design help you to attract the right audience.

The devil is in the detail

Giving attention to detail is one of the most critical elements of designs of all kinds. A website designer can make all the necessary customization and enhancements to make your site flawless in every aspect. Be it the theme of the site, its color, or design elements and fonts, you can ask the designer to create things according to your choice.


The decision to use a website builder or hire a web designer is ultimately yours. As mentioned earlier in this blog, a lot depends on your specific requirements. Nonetheless, we strongly recommend you hire dedicated web designers if the stakes are high in terms of tour business performance.

An experienced website designer can do things that a website builder cannot provide, no matter how much they promise. At OrangeMantra, a user experienced-focused website design company, we pull out all the stops to create the best designs for you. With a team of creative web designers, masterful web developers, and meticulous software testers, we can create flawless web solutions for you.


Q. What is a web designer?
A web designer (or website designer) is a graphic designer who can create your website from scratch. You hire a freelance designer or a web design company to build your website. With dedicated website designers, you don’t have to stay within the limits of pre-built themes and templates. You can hire a dedicated designer or a design team from us.

Q. How much does it cost to design a website?
The costs of designing a website depend on your requirements. Factors like what kind of website you need, its features, and design elements together decide the development cost. OrangeMantra builds captivating website designs at a competitive price.

Q. How long does it take to design a website?
There’s no predefined time for designing a website. And it usually takes longer than using a website builder since your design is customized. It varies widely depending on the type of website and design elements being used. The best way to know an estimated time is to consult experts. We deliver flawless website designs with short development time.