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E-commerce Website Development for Morafy with Intuitive Design and Features

Project Highlights

Our client, Morafy, is dedicated to bringing style, elegance, sophistication, and quality under one roof. They take pride in delighting their customers with bag made of nature-friendly canvas, leather, and hides. Their hand-crafted bags are made from premium quality leather and recycled military tent. They assure the bags are not only fashionable but also ethical and sustainable. The company has grown by leaps but looking for a scalable E-commerce solution for business expansion. Customers should have the option of buying bags in bulk from different categories with secure online transactions. OrangeMantra was the perfect fit for their e-commerce business venture in the competitive business world.

Project Highlights
Business Challenges

Morafy is a new entrant to the e-commerce business model and were looking to build a platform for online selling. They required a visually appealing and user-friendly e-commerce website to showcase and sell their bags online. They sought an intuitive design with secure navigation to improve the overall user experience. The client needed a Shopify based website with database integration and ultimately improve its online presence. Needed a solution to meet modern customer demands and integrate wide range of products. Payment process is required to ensure all transactions are done securely.

Technology Solution

Our team recommended Shopify as the eCommerce platform for Morafy, making most of its flexible and feature-rich capabilities. We crafted a visually appealing and intuitive design that reflected client brand identity. The design showcased their bags collection through high-quality images with streamlined navigation. Recognizing the importance and growth in mobile usage, we focused on the mobile optimization for the website. This helped customers to easily browse and purchase Morafy bags on any device, ensuring personalized experience. We implemented a catalog system, allowing the client to effectively display and manage the bag collections. The simplified backend supported fast product updates, focusing on engaging product information.

Value Delivered

The launch of the Shopify platform contributed to Morafy online success. The visually appealing design, fast navigation, and mobile responsive ended into customer engagement and satisfaction. The website clearly showcased their bags collections effectively with detailed information and compelling visuals, leading to increased sales and brand visibility. The website became a valuable sales channel, empowering Morafy to grow their customer base and establish a strong online presence.

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