Contact Us

Feature-Rich Business Website Development for IoTechWorld- A Leading Drone Manufacturer

Project Highlights

Our client, IoTechWorld Avigation, is proud to be India’s largest drone manufacturing company, with an aim to bring socioeconomic change in the field of agriculture through advanced drone ecosystems. They are on the mission to become the world’s premier drone manufacturer, with a dedicated commitment to establish a comprehensive Drone Ecosystem and ensuring drone accessibility to small and marginalized farmers. They have diverse range of products, including Agribot Agriculture drone, Surveybot tailored for mapping and surveying, Heavybot designed for delivery and logistics, and Drishti specializing in surveillance and monitoring. With a commitment to deliver top-notch products, IoTechWorld sought to grow its online presence and engage prospects in an engaging manner. OrangeMantra helped them with a professional website development in a short duration.

Project Highlights
challenge
Business Challenges

The client faced challenges as they have a limited reach to showcase their services, products, testimonials, upcoming events, manufacturing videos due to a lackluster online experience. The client required a website to showcase their products but also created an immersive experience, providing relevant information, tutorials, and support for farmers.

  • Improve User Experience (UX): Build an intuitive and visually engaging website design to personalize user navigation and engagement.
  • Product Showcase: Build a dynamic range of products with complete specifications, high-quality images, and how to use videos to display unique features of each product.
  • Educational Content: Provide educational content like tutorials, guides, and FAQs to help farmers in understanding drone usage.
  • Appealing Features: Add interactive features including drone customization tool, live chat support, and a diverse community forum to engage prospects and encourage its usage.
  • Mobile Friendly: Build a website, optimized for mobile platforms, supporting users to access information and make smooth purchases.
  • Technology Solution

    IoTechWorld partnered with OrangeMantra to transform their online presence. The development team performed deep user research to study the target audience’s preferences and behaviors. The new website design focused on the simplicity, clear navigation, and appealing visuals to enhance the overall user experience.

  • Functional Requirements: The project involved front-end website and CMS Back-end.
  • The front-end website gives the first impression on the user about the business objective and all the highlighted features. This will be used by the guest visitors and customers.The home page is the landing page of a website which gives the highlight about the client products. The guest user can view all the menu and sub-menu. This will be managed by the admin from back-end. The user can access all the menu, sub-menu and can generate inquiry in product page.
  • Rich Media Integration: High-resolution images with 360-degree views, and product videos were added to provide users a proper understanding of each drone capabilities.
  • Educational Hub: Our team integrated tutorials, guides, and FAQs to share valuable information at all skill levels. The objective was to address common concerns, share troubleshooting tips, and help users in bringing personalize drone experience.
  • Interactive Features: Users can easily customize and personalize the drones depending on their actual requirements. Real-time support, and a community forum added to share experiences, tips, and ask questions.
  • Value Delivered

    The strategic website development successfully transformed their online presence, creating a user-friendly, engaging, and informative platform. This helped to showcased their products as well as fostered a community of drone enthusiasts. The case study demonstrated the relevance of a well-designed website in driving customer engagement and business growth.

  • Increased Conversion Rates: The website resulted into a major surge in conversion rates as users found it simpler to navigate, identify products, and make smart decisions.
  • Enhanced Engagement: The addition of interactive features and educational content resulted into higher user engagement, fostering a sense of community among drone enthusiasts.
  • Positive Customer Feedback: Client received positive feedback from customers praising the website’s look and feel, functionality, and overall information provided.
  • Mobile Traffic Growth: Adding mobile-optimized design, helped in growth of mobile traffic, showcasing the overall trend of users accessing the website from smartphones and other devices.
  • Brand Loyalty: The website not only served as a sales platform but also as an educational hub, establishing client as a leader in the drone industry. This, in turn, resulted into increased brand loyalty.
  • Want to explore more Digital Transformation & Innovation stories?

    Read More

    Looking for a Tech Solutions Partner?

    Talk to Experts