What is an OTT Service?
An “Over-The-Top” media service is a streaming media service that directly delivers content to viewers online. OTT is commonly applied to video-on-demand platforms, audio streaming, messaging service, and online voice calling solutions. OTT media service bypasses the traditional media distribution channels including telecommunications or cable television providers. As long you have access to an internet connection, you’ll be able to access this streaming media service at your leisure. Typically, OTT services can be monetized with paid subscriptions, in-app purchases, or advertising.
How Is OTT Content Delivered?
OTT service leverages its internet-based delivery system which enables it to circumvent third-party networks that used traditional content delivery systems. With OTT, the only things consumers need are a good internet connection and a compatible device.
Mobile devices
Smartphone and tablet users can download OTT apps from a braced digital storefront.
Desktops
Viewers can access OTT content through desktop-based apps or web browsers.
Smart TVs
Smart TVs often come with pre-installed OTT apps or give the liberty to uses to download them.
Digital media players
Third-party digital devices such as the Apple TV support a wide range of OTT solutions.
We Empower OTT Streaming Solutions with High-performance OTT Apps
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With our esteemed years of experience and expertise in the industry, we create OTT apps for Smart TVs, Android and iOS devices, and the web to deliver a premium OTT experience to your users. The mechanism of our OTT apps is supported by smart data rights management and proven marketing techniques that facilitate marathon streaming with recommended algorithms, favorites and watch history on any platform or device.
Deliver an Excellent Video Streaming Experience with Our OTT Platforms
Our OTT apps provide you with an opportunity to boost your market reach through multi-channel content delivery.
Know Where You Stand by Scheduling for Our OTT Consultation Service
- Requirement elicitation, business strategy development, business cases, product roadmap development
- RFx, bid and vendor management, operational and business, bid documentation, PMO
- OTT technology advisory – SW selection
- Selection of HW, technology stacks, roadmaps
- End-to-end automation of OTT operations and business processes, following industry-standard practices
OTT Consultation for Existing Projects
- Legacy OTT projects audits, E2E studies ranging from solution architecture to source code, business processes to operations.
- End-to-end OTT business process consulting, optimization of existing business operations and development, adhering to enterprise-standards
- Re-engineering of current operations and OTT development
OTT Consultation for Problem Analysis
- We work closely with our clients to understand their business requirements, visions, and objectives.
- We also evaluate the current market scenario to stay up-to-date with market trends and incorporate them into our solutions.
- We conduct extensive revisions and testing of solutions to trace out glitches or faults and eliminate them well in advance
- Selection of HW, technology stacks, roadmaps
- We evaluate your IT infrastructure, OTT solutions to determine which areas need improvement, and manage your broadband network efficiently.
How Our OTT Service Works
Our OTT app solutions deliver content from content service providers to end-users via the internet. The OTT services can be availed by anyone using a high-speed internet connection and hardware device. Our OTT platform offers relevant features for OTT Network operators and facilitates OTT distribution from content ingestion of original video sources to video playback on a viewer’s device.
Content Ingest Sources
Capture video from any source
Middleware Panel
Useful for content and user subscription management
CDN
Ensure super-fast content delivery in any bitrate
Apps & STBs
Deliver an enjoyable user experience
Key Features of Our High-quality OTT Solutions
Our OTT app solutions come with augmented features that deliver delightful OTT streaming experience to users.
Benefits You’ll Enjoy with Our OTT Services
Live TV Streaming
Live TV Channels are ingested, transcoded and delivered promptly
Video-On-Demand Library
Provide a full repository of VOD content for your users’ enjoyment
Fast and Easy Setup
We can launch your OTT Network within the shortest time-frame.
Time Shifts, CatchUP, nPVR Features
Live streams come with timeshifts, catchUP, and nPVR features
Multi-device App Support
Deliver your content on any platform or device including smartphones, tablets, computers, Smart TVs, and Set-Top-Boxes.
EPG, EPG Grid and EPG Import
Provide comprehensive electronic program guides for all your live TV channels
Our Proven Industrial Technology Stack
We employ top-notch technology stack to enhance the functionality and performance of your OTT platform
Why Work with Orange Mantra for Your OTT App Solutions
We deliver end-to-end OTT app solutions starting from designing, deploying, hosting, and managing your IT infrastructure to a complete suite of Video-On-Demand software solutions. Some of our powerful OTT solutions include HTML5-based Online Video Player and Video Content Management Systems, and many more. Our solutions provide intelligent video analytics and report to keep track of your ROI, subscriber base, and billing. Over the years, Orange Mantra has gained strong expertise and experience in serving its clients in OTT-TV and telecommunication ecosystem with tailored business and technology solutions. As a leading OTT service provider, we pay attention to the following:
- Setting up a robust and scalable IT infrastructure to manage an erratic broadband network
- Setting up sustainable Content Delivery Network (CDN) that will cater to the future needs of content distribution
- Tracking and evaluating content consumption patterns over multiple devices and apt bandwidth assignment
- Boosting revenues and finding new monetization prototypes without any additional cost
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