IKEA, the Swedish home-decor brand that embraces the concept of making homes beautiful and comfortable, is all set to break into the Indian market. After a 30-year long association with India as a sourcing partner, IKEA is ready to explore new frontiers. As the first brand store opens in Hyderabad on 9th August, it is a joyous moment for us at OrangeMantra as we have been a part of the IKEA family for years now. We wish them all the best!
IKEA is the world-famous home decor brand that is acclaimed for combining quality, design, functionality, and value in each product it makes. It offers ready-to-assemble furniture, home accessories, and kitchen appliances at prices that are affordable for all. The brand aims to make life better at home. Founded in 1943 as a mail-order sales business, it has come a long way to become the world’s largest furniture retailer, with as many as 355 stores in 29 countries across the globe (as of August 31, 2017).
The association between IKEA and India has been a long one. IKEA India has been present in the country for the past three decades, sourcing products for IKEA stores worldwide from India. Now, it is geared up for taking this association to the next level. It will be setting a new milestone with its first brand store opening in the city of Hyderabad on 9th August. Spread over an area of 4,00,000 sqft, the store will feature thousands of IKEA brand favorites for the Indian buyers.
At OrangeMantra, this is a proud moment for us as we have served IKEA as an able partner for the past four years. We wish them luck as they start this new journey in India and we are confident that they will win hearts here as they have been doing across the globe!!
