E-commerce has entirely changed the business scenario, with sellers showcasing their products online rather than in brick-and-mortar stores. As a result, there is a need to develop e-commerce stores that reflect a perfect blend between aesthetics and functionality. Magento, WooCommerce, PrestaShop, OpenCart, and BigCommerce are some of the popular e-commerce platforms. Besides these, Shopify is a preferred choice for the sellers who want quality and efficiency along with simplicity and rich features. Let us check some benefits of relying on Shopify for creating an online store for your business.
Easy To Setup And Use
Shopify is a no-fuss platform, which is easy to setup and use. It is the best alternative for those who want a complete solution, with no technicalities related to development and hosting of the online store. The platform itself offers the software and hosting that is needed for launching the website. The admin interface is intuitive and user-friendly while the user-interface is compelling too.
Visually Appealing Online Store
The platform bundles up a variety of professional templates that facilitate the creation of unique and visually appealing online stores. It comes with a bare minimum theme but designers and developers can work on it to create a store with rich UI and exceptional UX.
The platform boasts of amazing customization abilities as it can be easily integrated with apps. This means that the seller can easily add some extra features and functionalities to his store and enhance its value manifold.
Security and Reliability
Another benefit of Shopify is the security and reliability it offers. Security is essential for an online business because it deals with confidential personal and financial information of the customers. Similarly, it must always be available online. Both these features are taken care of with this hosted solution that takes care of upgrades and maintenance.
Excellent Loading Speed
Being a globally hosted solution, Shopify has a reliable infrastructure along with optimized hardware and software. This gives the platform a super fast loading speed and the e-commerce made on it load in a matter of seconds.
Powerful Marketing Tools
As a complete platform, Shopify has the marketing edge too. The basic version offers SEO features along with advanced e-commerce analytics. In addition to these, it offers more marketing tools such as custom gift cards, discount coupons, store statistics, targeted email marketing, and more.
Mobile responsiveness is the key to success of an e-commerce store because the number of mobile shoppers is increasing by the day. The Shopify themes are mobile responsive, which means that it can be used to avail mobile-optimized stores. There are even free iPhone and Android apps that can be used to manage the store.
Outstanding Customer Support
By choosing this e-commerce platform, the online sellers can avail reliable, round-the-clock customer support. Shopify experts are available 24/7 via email, live chat, or phone to resolve any queries and keep the store running flawlessly at all times.
With such amazing features, Shopify deservingly emerges as one of the best choices for e-commerce store development. Sellers can have their online stores created on this platform or have their existing ones migrated to it.